According to a new study from market research firm SimilarWeb, Facebook may cede its runner-up position to YouTube in the next two to three months. Currently, the top five most-visited websites in the U.S. are Google, Facebook, YouTube, Yahoo and Amazon, in that order. However, Facebook’s monthly page visits are declining rapidly, from 8.5 billion to 4.7 billion in the last two years, which could shake up that order. CNBC reports: YouTube, which is owned by Google parent Alphabet, has seen increased traffic, the study said. The app has also experienced in increase in viewership. Yahoo is also poised to lose its position in the ranking. Amazon has already surpassed Yahoo during big spending months, including December 2017 and July 2018, when the e-commerce giant held its annual Prime Day. The study projects that Amazon will take over Yahoo’s ranking in the next two to three months. However, none of the bottom four of the top five comes close to Google. Although it has seen some decline in website traffic thanks to app use and voice search, it saw approximately 15 billion visits in July 2018, the study said. The others were all below 5 billion, according to the report.
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Source:: Slashdot