Long-time Slashdot reader RoccamOccam summarizes an article now circulating on the web sites of several schools:
Child and adolescent psychologist Richard Freed writes, “…parents have no idea that lurking behind their kids’ screens and phones are a multitude of psychologists, neuroscientists, and social science experts who use their knowledge of psychological vulnerabilities to devise products that capture kids’ attention for the sake of industry profit. What these parents and most of the world have yet to grasp is that psychology—a discipline that we associate with healing—is now being used as a weapon against children.”
Stanford psychology researcher B.J. Fogg, has developed the “Fogg Behavior Model”, which he claims is a well-tested method to change behavior and, in its simplified form, involves three primary factors: motivation, ability, and triggers. Describing how his formula is effective at getting people to use a social network, the psychologist says in an academic paper that a key motivator is users’ desire for “social acceptance,” although he says an even more powerful motivator is the desire “to avoid being socially rejected.”
Ramsay Brown, the founder of Dopamine Labs, says in a KQED Science article, “We have now developed a rigorous technology of the human mind, and that is both exciting and terrifying. We have the ability to twiddle some knobs in a machine learning dashboard we build, and around the world hundreds of thousands of people are going to quietly change their behavior in ways that, unbeknownst to them, feel second-nature but are really by design.”
of this story at Slashdot.
Source:: Slashdot